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What Are the Most Common Forms of Business Friction.

October 1st, 2024

Last Updated on September 15th, 2026

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SUMMARY / KEY TAKEAWAYS

  • We often hear talk of “reducing friction” in business, especially as our world is continually more interconnected and global.
  • For example, being able to pay at a retail store with contactless payments on your smartphone is surely more seamless than getting out your credit card and typing in your PIN number, but does that mean friction is necessarily about the difficulty and time-saving, or is there more to it? This question comes up constantly for anyone learning how to scale a service-based business without losing that seamless feel.

We often hear talk of “reducing friction” in business, especially as our world is continually more interconnected and global.

For example, paying at a retail store with contactless payments on your smartphone is surely more seamless. This is compared to getting out your credit card and typing in your PIN number. Does that mean friction is necessarily about difficulty and time-saving, or is there more to it?

As with many business concepts, you ask fifty different entrepreneurs for their take on it and you’re likely to gain at least two dozen different answers in response. That’s why competing forces can go head to head with different initiatives.

Wouldn’t it be nice if a helpful blog post listed some clear examples about such concepts? This would help those looking to rocket-power their own potential. Then they could find some use for them going forward. Well, as luck would have it, you may wish to read below: These examples matter most as part of a broader business development strategy for independent professionals trying to grow without a big team.

What Is Security Friction In Business?

For instance, security friction is a big one, and it’s a balancing act. On one hand, we all want our customers to have a smooth experience. However, on the other, we need to make sure their data is safe. So, where do you draw the line?

If your business asks users to jump through too many hoops, this includes constant multi-factor authentication for minor actions. These actions do not impact their account security. They might get frustrated and give up. However, if you don’t put enough safeguards in place, you risk compromising their data. In fact, this is much worse in the long run. According to CISA, using multi-factor authentication makes an account 99% less likely to be hacked, which is why the extra friction is usually worth the tradeoff for sensitive actions. A smart balance is essential. Continually review segments of a user’s account portal. Then see where login protections offer the most use. This kind of careful, evidence-based approach is often covered in business intelligence certification programs for anyone handling sensitive data.

What Causes Software Friction In Operations?

Similarly, software friction that isn’t integrated or connected well is annoying to say the least. Perhaps your CRM doesn’t sync smoothly with your email marketing platform, or your invoicing tool doesn’t talk to your inventory system. This kind of friction adds extra steps and frustrations to everyday tasks and can leave employees feeling like they have to do everything manually. The goal here is to streamline your tech so that everything flows, such as ith Stripe bookkeeping automation to help make accounting easier. Streamlining tools this way ties directly into business intelligence for workforce planning, since a smoother stack frees up more of your team’s time.

What Are Common Types Of Communication Friction In Teams?

Ever been part of a less-than-verbose team where emails get lost in threads, or Slack messages go unanswered for days? That’s communication friction, and it can grind productivity down and even cause interpersonal difficulties. This kind of friction doesn’t always get the attention it deserves, but it’s one of the easiest to fix, so that’s a bonus. Getting communication right matters even more as part of a business development strategy for consultants who depend on clear client updates.

Therefore, clear, consistent communication tools can help you here. We’d recommend project management software. We also recommend regular team check-ins and meetings. Furthermore, reinforce guidelines for emails versus quick messages. As a result, this can ensure everyone knows their responsibility. It also helps them avoid demanding too much attention from others. They can do this without being rude, no matter their seniority.

With this insight, we hope you can eliminate process friction from your business. This helps as you aim to lead and innovate in your field. Reducing friction like this is often one of the quieter secrets behind how to grow a consulting business without burning out along the way.

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Ontology of Value (October 1st, 2024). What Are The Most Common Forms Of Business Friction. Retrieved from: https://ontologyofvalue.com/what-are-the-most-common-forms-of-business-friction/

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